6 Ways to add tweets to your story

As I continue to explore the details for a storystreaming platform, I need to figure out how tweets should be integrated into a story. The challenge, of course, is that there is no one right way. Just as a third person point of view works for some stories, but not all, tweets will need to be presented in a way that is conducive to the story being told.

Here are a few ways that I’ve seen people include tweets into blog posts and articles. Each image is linked to the original story, so please click on them to fully appreciate the way that each presentation works within the story.

How have you seen tweets integrated into articles and blog posts? Please add links to examples in the comments below.

Quotes in a paragraph

Tweet quoted in a paragraph

Indented block of text

Tweets in block quote

Screenshot of small tweet

Twitter avatar is included with this type of display

Screenshot of large tweet

This presentation makes the tweet the focus

Screenshot of multiple tweets

Two or more tweets this big dominate a page

Multiple tweets with links preserved

Textual Twitter conversation with avatars

Many social elements would feed a storystream

A while back, I introduced the idea of a storystreaming platform, which is basically my dream system that would allow journalists to mix original reporting with social media and “user generated” content. It would also present those “mashups” as streams that tell a story, not as articles with widgets or boxes included as story “extras.”

I’ll be talking more about the storystreaming concept next week with Daniel Honigman, Mark Krynsky and Mona Nomura during the second day of the 140 character conference in Los Angeles, so I’m using this blog to share some possible topics of conversation.

To get a small idea of how large the scope of a storystreaming platform might be, let’s imagine that each social element of a storystream came from just one social media platform. Here is a list of elements, along with the just one platform that might be used to feed each element.

Of course, many social platforms are missing from this mix, and I haven’t even mentioned services like Twitpic that use the the Twitter platform to share non-textual content (pictures, video and sound recordings).

Tomorrow, I hope to dive into another part of the storystreaming idea. I’m not sure  what part, so please leave a comment below to let me know what you want to hear.

8 Reasons journalists need a curation system

The growth of life streams means that “those who can filter out what’s important will matter more,” according to web strategist Jeremiah Owyang. CUNY Professor Jeff Jarvis’ makes a similar point that “every minute of a journalist’s time will need to go to adding unique value to the news ecosystem: reporting, curating, organizing.”

Journalists who hope to use curation to comprehensively cover stories and beats need an infrastructure conducive to that process. Today’s hodgepodge of widgets strapped onto today’s content management system aren’t enough.

Here are 8 reasons journalists as curators need a system to facilitate curation, based on Matt Cohen’s definition of curation as “the aggregation, filtering, and prioritization of content for a targeted audience, with context and editorial voice.”

  1. Links aren’t enough. Don’t get me wrong, link journalism is an integral part of curation, but why link to a video that can be embedded into a story? Why link to a stream of tweets when it can be contextually placed within an article ? A curation system should support easy embedding of external content.
  2. Canned widgets won’t suffice. When one person’s live tweets are relevant to a story, you might be able to embed one of Twitter’s default widgets, but what about a conversation? What about a filtered search? You can turn to third-party solutions, but then the story is dependent on those systems. A holistic curation system should include tools to embed content in a way that it makes sense for storytelling, not just the way the content-provider created a widget.
  3. Copyrights must be respected. Do you need permission to use that Flickr-published photo in your story? What about that song you found on Myspace? Possibly maybe, probably not. A good curation system should detect the publishing rights attached to content or, better yet, provide search functions that search only content that may be reproduced with the owners’ permission.
  4. Link-sourcing helps readers dig. Curating expert analysis and facts from online sources is important to a story, but linking to those sources gives readers an easy way to dive in deeper to learn more or decide how much they trust the source. And it isn’t just about blogs. A curation system needs to unobtrusively link to every blogger, videographer, photographer and microblogger whose content is used.
  5. Embedding code is just plain risky. There are good reasons some content management systems don’t allow the use of raw HTML or Javascript in a story. A malformed HTML tag can make a web page go blank. Seemingly harmless scripts can contain malicious code. A curation system needs to support embedding without raw coding, and has to be easily extensible, so that the next big video platform will be supported.
  6. Consistency is good web design. I’ve visited to many sites that present stories that sometimes have playable audio and video right in the middle of a story, sometimes in a right-hand column. Sometimes I have to click on a link to watch video on a separate page altogether. A good curation system enforces a consistency in across embeddable media.
  7. Journalists need to curate social sources. As more facts and rumors stream from social media and their networks, journalists need to monitor and pull from those sources. Although there are external tools to find information, there are very few tools built specifically for journalists to find, investigate and verify that data. A good curation system should provide tools to make that facilitate and document that process.
  8. Chrome OS: Google recently announced that they are developing an operating system “for people who live on the web.” Google accurately notes that modern systems “were designed in an era where there was no web.” Likewise, modern content management systems were built before the idea of journalist as curator. Sometimes, new ideas need new systems. This is one of those times.

Of course, not all stories need curation beyond a basic set of related links, but journalists need a system that supports aggregation, filtering and prioritization of outside media for those stories that require that kind of curation.

For a living, growing collection of links about curation, visit my Delicious bookmarks of pages tagged “curation.”

First rough sketch of storystreaming platform, Twitter first

Here is a very rough look at how a storystreaming platform could be used to make sense of the confusing flood of information coming out of social media streams. To keep thing simple, the mockup only shows how Twitter sources might work. The final implementation would take information from many different sources. Make sure to click on the image to see the full-sized version.

Storyfilter storystreaming platform, Twitter-only mockup

The stream management system is shown on the left, and one possible version of a “published” storystream is on the right. Here is a quick explanation of the stream management system. Continue reading