I ran a handful of newspaper Twitter accounts through Klout this morning to measure their social media influence. Klout uses “35 variables on Facebook and Twitter” to create a score that it describes as a measurement of “overall online influence.”
After Dylan Stableford (@stableford) published a list of top 25 newspapers on Twitter, based on print circulation, Mathilde Piard (@mathildepiard) followed with her own list of top newspapers on Twitter that “goes by number of followers on Twitter, not circulation.” I used the accounts from those posts to create the list below. Make sure to read those posts to learn about the selection process.
Here are the numbers. Click on a Twitter username to visit the account. Click on a Klout score for details about that measurement. Oh, and feel free to see the data in this Google Doc.