Bit.ly can help you track how many times people click on links you’ve shared on social networks, and Klout can measure how much “influence” you have online, but if you’re a journalist here are seven other numbers you might want to consider. Sorry, I don’t know of any advanced system to track these metrics, but an old-fashioned notepad or Google Docs can work.
- How many story ideas were inspired by messages you read on Twitter or Facebook?
- How many sourced did you find on social networks?
- How many questions did you answer for people on social networks?
- How many experts answered your questions on social networks?
- How many times did people reshare or retweet your message?
- How many of the people you follow actively discuss the topic you cover?
- How many of your followers actively discuss the topic you cover?
If you liked this, you might find these posts on other sites useful.
- How journalists are using metrics to track the success of tweets
- Social Media Assignment: Free Metric and Measurement Tools