Recently, a colleague mentioned that he thinks increasing page views is different from growing an audience. He’s right. Here are a few definitions of the phrase “page view” and the word audience. Audience: One Merriam-Webster definition of audience is “a reading, viewing, or listening public.” Dictionary.com defines audience as “the persons reached by a book, radio or television [...]
That number next to the Facebook share, like, or recommend button on most blog posts and articles is just plain wrong, so I’ve created the RealShare bookmarklet to show the real Facebook statistics for any web page. Install Drag the RealShare button below to your browser’s favorites/bookmarks bar (scroll down for a video showing how [...]
I created this BackType bookmarklet to quickly measure the reach of articles and blog posts in social spaces. Drag this button BackType Stats to your browser’s bookmarks tool bar. If you are using Explorer, make sure your “Links Toolbar” is showing, then right click on BackType Stats, click “Add to Favorites” and save the link in [...]
According to Google Trends, people search for the word journalism 55% less than they did six years ago. This chart shows how many searches for journalism have been made since January 2004, using the average during that month as a volume of 1. Number crunchers, feel free to take a look at the week-by-week data. [...]
