After posting my idea for a platform that would allow any piece of content to blossom into a real-time curated story powered by social media, Kol Tregaskes pointed out a similar project called Purefold.
Purefold also aims to gather content from users to create a cohesive story. It seems to be aimed more for entertainment, marketing and advertising, but the similarities with storystreaming are undeniable. The project is being developed by Ag8 and Free Scott, a new entertainment division from film directors Tony and Ridley Scott.
The concept, and the tie to Blade Runner, is described in this video with Blade Runner director Ridley Scott and Ag8’s David Bausola and Tom Himpe.
As I was chatting with Joey Baker about the idea last night (make sure to check out Joey’s related Vancouver Project), Bausola joined the conversation and I was able to ask him some questions about Purefold. Here is the information he shared.